When starting a church you obviously don’t have a congregation – that’s why you’re starting a church – so you have to figure out ways to invite people to check you out on a Sunday.
You see situations as opportunities to tell people about your church because you think it’s the best thing to hit your area since sliced bread.
So you see parking lots as marketing opportunities. Grocery stores are where you meet new friends. The goal isn’t really to invite people to your church to fill a seat, your goal is to build a relationship for people to discover the greatest news in the Universe: Jesus loves them and wants to have a relationship with them.